Upstate.NY.Screens: Business Page Article


Filmmakers Following a New Script for Success at Tribeca Film Festival

May 4, 2012

Paul Grondahl

Filmmakers shot short films on cellphones and the Tribeca Film Festival screened them and streamed the content digitally via an iPhone app. 

A dozen of the feature films shown last month at Tribeca were low-budget indie projects funded by Kickstarter, a "crowd funding" Internet site that helps creative people use social media to cobble together hundreds of micro-investments of $25 to $100 to finance their movies. 

The filmmaking landscape is becoming increasingly flat. Yesteryear's movie studio moguls have been eclipsed by a couple of twentysomething dudes with a Mac and a wi-fi connection who post shorts to YouTube from a suburban garage. 

The digital revolution is rewriting the rules of making and distributing movies at a dizzying velocity in what Tribeca's co-founder, Craig Hatkoff, calls a "disruptive innovation" upending the film industry. 

Hatkoff, his wife, Jane Rosenthal, a movie producer, and actor Robert DeNiro teamed to launch the successful Tribeca brand in 2002 in Lower Manhattan to spur economic development in that area after the 9/11 terrorist attacks on the World Trade Center. 

Hatkoff grew up in Albany and graduated in ... 
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