MA, Liberal Studies, State University of New York Empire State College
BA, General Studies, State University of New York College at Oneonta
In addition to his duties as an adjunct in the School of Business at UAlbany, Ronald Ladouceur is principal and founder at POSTMKTG, a specialized branding, web and digital communications agency located in Schenectady, New York. Founded in 2012, POSTMKTG serves clients across the United States. Prior, Ron was the executive vice president and executive creative director at a large upstate New York advertising agency.
During his 35-year career, Ron has led branding, identity and communications efforts on behalf of many of the region’s most notable businesses and institutions, including the Alliance for Positive Health (AIDS Council), Christian Brothers Academy, Fortitech, FYE, The Lally School of Management at Rensselaer Polytechnic Institute, Living Resources, MVP Health Care, Purchase College, RPI, St Peter’s Health Partners, Troy Industrial Solutions, the University at Albany School of Business, Utility Systems Technologies (UST) and WMHT.
BMKT 432 - Advertising: An IMC Perspective
BMKT 440 - New Venture/Product Development
BMKT 680 - Selected Topics in Marketing