Building Trust: Impactful Communication Strategies to Enhance Vaccine Confidence
October 7, 2025, 12:00 – 1:00 p.m. ET
Overview
Confidence in vaccines has declined in many parts of the United States, including New York State. The COVID-19 pandemic and cultural, social and political influences are some factors that have contributed to this decline in vaccine confidence. Recognizing and being able to address concerns that parents, patients, providers and the general public may have related to vaccinations is vital in establishing confidence in vaccinations. By addressing these concerns effectively, vaccination rates can be increased successfully for all. This webcast will focus on strategies providers can use to explain science, provide high-quality information and instill confidence in vaccine safety and efficacy.
Target Audience
The public health and health care workforce.
Webcast
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Speakers
Speakers
Scott C. Ratzan MD, MPA, MA
Distinguished Lecturer, CUNY Graduate School of Public Health and Health Policy, New York
Editor-in-Chief, Journal of Health Communication: International Perspectives
Mary Rose Puthiyamadam, MD FAAP FACP DIMPH
Associate Professor of Family and Community Medicine
Director of Pediatric Education, Phelps Family Medicine Residency
Medical Director of Clinical Quality, Open Door Family Medical Center
Learning Outcome and Objectives
Learning Outcome and Objectives
As a result of participation in this activity, the learner will have increased and enhanced their knowledge and competence on how the public health workforce is impacted by age diversity.
By the end of the activity, learners will be able to:
- Discuss the effects of low vaccination rates on population health.
- Describe techniques for addressing patient or parental concerns to increase confidence in about vaccines.
- Discuss different approaches to share information about how autism is not linked to vaccines.
Continuing Education Credits
Continuing Education Credits
To Obtain Continuing Education Credits
Each participant interested in CE credits must watch the activity, complete an evaluation and post-test, which is available above under "Evaluation, Post-test for CE Credits". A score of 80% and above on the post-test will generate a certificate indicating the requested credits.
Criteria for Successful Completion: Learners must attend 100% of this activity to be awarded full continuing education credits /contact hours.
Disclosure Statements
None of the planners, speakers or moderator have disclosed any financial arrangements or affiliations with any ineligible companies whose products, research or services may be discussed in this activity.
No commercial funding has been accepted for this activity.
Continuing Medical Education Credits
The School of Public Health, University at Albany is accredited by the Medical Society of the State of New York (MSSNY) to provide continuing medical education for physicians.
The School of Public Health, University at Albany designates this enduring material for a maximum of 1.0 AMA PRA Category 1 CreditsTM. Physicians should claim only the credit commensurate with the extent of their participation in the activity.
Continuing Medical Education Credits are offered until October 6, 2028.
Continuing Nurse Education Contact Hours
The College of Integrated Health Sciences is approved as a provider of nursing continuing professional development by the Northeast Multistate Division Education Unit, an accredited approver by the American Nurses Credentialing Center’s Commission on Accreditation.
This offering is approved for 1.0 nursing contact hour.
Nursing Contact Hours are offered until March 31, 2028.
Certified Health Education Specialist Contact Hours
Sponsored by the School of Public Health, University at Albany, SUNY, a designated provider of continuing education contact hours (CECH) in health education by the National Commission for Health Education Credentialing, Inc. This program is designated for Certified Health Education Specialists (CHES®) and/or Master Certified Health Education Specialists (MCHES®) to receive up to 1.0 total Category I contact education contact hours. Maximum advanced-level continuing education contact hours available are 0. Continuing Competency credits available are 1.0. Provider ID# 99086.
Continuing Education Contact Hours are offered until October 6, 2028.
Certified in Public Health
This event is sponsored by the School of Public Health, University at Albany, an approved provider of CPH Renewal Credits by the National Board of Public Health Examiners.
This offering is approved for 1.0 Certified in Public Health Renewal Credit.
CPH Renewal Credits are offered until October 6, 2028.
Evaluation, Post Test and Certificate
Evaluation, Post Test and Certificate