What The Wealthy STILL Know To Be True
(a presentation by William D. Danko, Ph.D.)
Presentation Summary
With audiences of 20 to 10,000 who wish to hear a half-hour keynote address or engage
in a two-hour seminar, Dr. Danko�s presentation builds on the findings in
The Millionaire Next Door with insights from a new nationwide survey and numerous
personal interviews since the book was published in 1996.
Including home equity, about 1 of every 15 households in America is a millionaire household.
For perspective, half of all US households have a financial net worth of less than $100,000.
This presentation illustrates how the typical millionaire household behaves quite differently
from the others in terms of wealth accumulation.
Empirical research shows that millionaires tend to have a good work ethic by being
industrious and persevering in their pursuits � whatever they may be.
This often leads to a good income stream. Yet, their income does not dictate their lifestyle.
Millionaires tend to practice good stewardship of their resources; they are frugal and
avoid excessive debt. Further, well adjusted millionaires tend to be humble, charitable,
and have a good, healthy marriage. While many of these traits may seem obvious, most people
do not have the bias for action to practice them!
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If you are disciplined, you too can become financially well-off, and a million dollars is
just the starting point. The reality is that two-thirds of the US millionaires inherited nothing,
and eighty-percent are first generation wealthy. You can do it.
Presentation Policies
A wireless lavaliere microphone and a �good� sound system are essential for audiences of 50 or more.
Note that this presentation may not be recorded. However, The Millionaire Next Door
(ISBN 0-671-01520-6) may be purchased in bulk (10 or more copies) for $9/copy plus shipping by
calling 877 989 0009 (Simon & Schuster). The normal retail price for this �trade paper back� is $15.
Note that Dr. Danko�s home airport is Albany International (ALB), and that business class expenses
for one must be covered by the client.
To view clips of one of Dr. Danko's presentations, click here: You Can Do It and Think BIG.
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