UAlbany Advertising Campaign and Annual Report Capture National Awards

Contact: Heidi Weber (518) 437-4993

ALBANY, N.Y. (March 8, 2002) - The University at Albany and marketing partner Oberlander Design have won awards for an advertising campaign in the 17th Annual Advertising Awards conducted by the Admissions Marketing Report, the national newspaper of admissions marketing.

The awards include a Gold Award in the Magazine Advertising Series; a Bronze Award in the Newspaper Advertising Series, a silver medal in the TV spot category and a Merit Award for UAlbany's Annual Report.

The advertising campaign showcases UAlbany's strengths in research and teaching, and highlights faculty members and their involvement in UAlbany's academic programs. The ads appeared in such publications as The New York Times, Time and U.S. News and World Report.

Each of the ads features a different faculty member and their unique contributions to UAlbany and carries the tagline - "Extraordinary Research. Extraordinary Teaching." Featured UAlbany faculty include: William Kennedy, Pulitzer Prize winning novelist and founder of The New York State Writers Institute; Alain Kaloyeros, executive director of the Institute for Materials and founding dean of the School of Nanosciences; Judith Langer, director of the National Research Center on English Learning & Achievement and professor of Education; Edna Acosta-Belen, professor of Women's Studies and director of the Center for Latin American & Caribbean Studies and James Jaccard, distinguished professor of psychology and researcher of adolescent development.

The University at Albany President's Annual Report, 2000-2001, highlighted "Changing Landscapes" in a report on major campus developments and accomplishments in the context of the University's goals for the future. The report is distributed to higher education, governmental and business leaders, donors and friends of the University.

For additional information about the 17th Annual Advertising Awards, visit http://www.hmrpublicationsgroup.com.

Oberlander Design, based in Albany, N.Y., is a marketing communications firm specializing in print and digital design. For more information about Oberlander Design, visit http://www.oberlanderdesign.com.

Established in 1844 and designated a center of the State University of New York in 1962, the University at Albany's broad mission of excellence in undergraduate and graduate education, research and public service engages 17,000 diverse students enrolled in eight degree-granting schools and colleges. For more information about this nationally ranked University, visit http://www.albany.edu.

###

 


Return to University at Albany Home Page

Return to University News & Information Page