Strategic Management
B Mgt 481
Mondays 5:45-8:30pm
BA 233 or 213


Overview and Course Objectives
Attendance
Policies
Dishonesty
Grading
Policy
Class
Participation
Management
Talks
Cases
Exams
Written
Assignments
Book Facilitation
Book Seminar
Peer
Evaluations
Project
Course
Outline

Instructors: Jay Azriel (Section 4577)
                     Ervin Starr (Section 4576)

Office: BA 346

Office Hours: Mondays 3:00-5:00, and by appointment

Phone Numbers:

Office: 442-4386

Home: Starr 286-2467 (Please do not call after 10pm or before 9am)
                    Azriel 437-1089 (Please do not call after 10pm or before 9am)

WebCT address: webct.albany.edu:8900 (note no www.)

Textbook:

  • Readings packet & cases (at copies plus)
  • Strategic Thinking: An Executive Perspective
  • The Portable Business Writer
  • Covey: 7 - Habits

Overview and Course Objectives:

The study and understanding of business strategy is more important then ever given that businesses operate in a fast paced environment filled with both opportunity and uncertainty. According to some experts, business restructuring, downsizing, and TQM have reached their limits. Managers must find new strategies to ensure their organization's survival as well as continued profitability.

This course focuses on concepts, models, tools, and skills that are essential for strategic management. A key objective of the course is to provide a setting that facilitates the development and refinement of the knowledge and skills that are necessary for managers in today's fast moving, unpredictable, and highly competitive business environment. As a "capstone" course, a second objective is for you to incorporate the theories and materials learned in others classes into this course. The underlying purpose of this course is for you to effectively integrate strategic management theory with the practical concerns that confront managers in modern organizations. This course provides you with the opportunity to integrate the theoretical perspectives found in the readings with your vision of the type of manager you intend to become. Students need to identify their own strategy-related objectives and personal competencies that they require as managers. The methodologies to assist you in achieving these objectives include: (1) case analyses and write-ups, presentations, and discussions; (2) performing as a cross-functional team member; (3) in-class and out-of-class exercises including newspaper articles and watching news relation television shows; and (4) demonstration of knowledge of strategic management principles through written assignments and examinations. In order for you to master the course materials you must conscientiously complete assignments, stay informed of current events, regularly attend class, and actively participate in group exercises and class discussions.
 

Attendance Policies:

Each class session missed is the same as missing three 1-hour class sessions. While emergencies arise from time to time, missing class because of work due in another course, job responsibilities, or student activities is not an acceptable reason for missing class or late assignments. Students who miss more than one class session will lose class participation points. Additionally, students who miss more than one class will loose points on their final grade for each additional absence. Students who miss three or more classes are subject to being dropped from this class and must schedule an appointment with me immediately. Please also refer to the University's policy on excused absences. An absence does not excuse you from any assignments that are due on that day or in the future. If you are absent contact a classmate to find out what you missed.

In the U.S. business environment tardiness is not acceptable. People do lose their jobs for excessive lateness. In our class, tardiness disrupts the activity that is going on and is unfair to your classmates. Attendance will be taken sometime after the first 15 minutes of class. Students who are tardy will loose points on their final grade for each tardiness. It is your responsibility to make sure that you are marked as attending class.

 

Dishonesty:

Although we do not expect that any of you will be dishonest, we will punish any student who is dishonest to the fullest extent that the university allows, including expulsion from the University. This includes cheating on examinations and plagiarism on written assignments. If you have any questions regarding what is considered cheating or plagiarism please let me know. Any suspected dishonesty on examinations will result in a retest under controlled testing conditions. Please do not cheat!
 
 
 
Grading Policy:

The following is the grading scale for this course. At our option we may choose to curve any class assignment, examination, or quiz. We will not curve grades downward (i.e. lower anyone's grade). Your grade is not negotiable, therefore, do not come to us at the end of the semester and ask for extra credit or a point so that you can get a higher grade.
 
If you feel that we have made a mistake in grading any of your course work, please make an appointment to see me and I will review the assignment or test. Reviewing your work does not guarantee a grade adjustment. If I find a mistake in grading your work I will make an adjustment.
 
The following is the grading scale for this course:
95-100      A 90-94      A-
86-89        B+
83-85      B
80-82        B- 76-79      C+
73-75        C 70-72      C-
66-69        D+ 63-65      D
60-62        D- 59 & Below E
 
The following is the breakdown for your final grade:
 
Individual Class Participation (see below) 15%
  Exams (20% each) 40%
Group/Team Seminar 20%
  Project 25%
 
 

Class Participation:

The success of our class session is largely determined by your input to class discussions. You are expected to come to class prepared so that you are able to provide well thought out points, instead of "shoot from the hip" answers. Your participation, management talks, cases, current events, etc. will determine 15 percent of your grade. The breakdown is as follows:
Management Talk / Write-up 20 points
Facilitation Summary/Questions 20 points
Activity on WebCT (current events) 20 points
Turning-in Evaluations 15 points
Case Write-up/Participation 15 points
Other e.g. Mission Statement 10 points

We may give a pop quiz if I feel that the class is unprepared or when attendance is low. We also may provide the class with an opportunity to earn extra credit.

 

Management Talks:

Hiring employees with excellent communication skills is critical to all organizations. Recruiters cite poor communication skills as the biggest weakness of new graduates. Both the management talks and written assignments are designed to help you improve your communication skills as well as to get you to think about important managerial issues. Management talks are designed to provide you with the opportunity to practice talking to a group. The themes selected for these talks are topics that managers often find that they must talk about to their employees. Management talks are two-minute speeches on an assigned topic, such as commending for a job well done. The class following your speech, you will write a one page reflection essay: responding to the questions; (What have I learned? What I would do differently?).

 

Cases:

Two cases will be packaged with the readings. Case assignments are designed to provide an opportunity to utilize the theory you have learned in this and other courses you have taken. You are expected to hand in a comprehensive case write-up notes that are well thought through. Failure to do so will result in participation points being deducted.

 

Exams:

The two exams will cover materials from each half of the course. Questions will be derived to test your knowledge and ability to apply the lecture and readings materials. More information will be provided as the examination date approaches. Both readings and lecture materials will be on exams.

If you know you will be absent on the day that an exam is scheduled, please contact me as soon as possible, so arrangements can be made. Make-up examinations will be given only in case of a documented emergency, e.g., your hospitalization or death of an immediate family member.

 

Written Assignments:

Any assignments that are to be turned in must be type written. This includes the case write-ups. The written assignments are designed to help you further develop your analyzing skills as well as your writing skills. Each paper will be graded on both content and grammar. The margins must be one inch all around and the typeface must be 12 pt. Each paper must have a title page containing: the assignment title (e.g. Compaq Case) centered in the middle of the paper in bold; your name and the date in the lower right hand side of the cover sheet. Please make sure that your paper is stapled before you get to class. Please keep a copy in case something happens to my copy.

These assignments are due during the class period designated in the syllabus. Late assignments will lose one letter grade per day, unless a circumstance occurs per the University attendance policy. If you know you will miss the class session, make arrangements to turn in the assignment prior to the class.

 

Book Facilitation/Discussion:

There is a great deal of literature on business written for managers. These books offer you valuable practical information that will serve you in the workplace. Stephen Covey's "7 Habits of Highly Effective People" is the book we as a class will be reading. Time will be given during most class meetings to discuss the section due that day.

A group member will facilitate each discussion, the facilitator is responsible to turn in questions and an outline of the section for that week. Your team will evaluate your discussion facilitation, and the professor will evaluate the quality of your questions and outline. This will impact the class participation section of your grade.

 

Book Seminar:

Finally, each group will give a creative 30-minute seminar to the rest of the class on one or more habits. Seminars will be conducted on either December 11th.
1. The 7 Habits of Highly Effective People - Stephen Covey
Section 1 - Introduction through habit 1

Section 2 - Habit 2

Section 3 - Habit 3

Section 4 - Habit 4

Section 5 - Habit 5

Section 6 - Habit 6

Section 7 - Habit 7 through Conclusion

 
 
Peer Evaluations:

Everywhere you work individuals are evaluating your performance. In the best scenarios that evaluation is done to help you "become all you can be", by people who genuinely care about your professional growth. In the worst cases these evaluations are done by those who desire your failure (possibly in hopes of their own success), by people who are fearful, jealous, and highly competitive.

A wise man/woman will heed the good advice of either group and learn. The foolish person will ignore both and suffer for it. Your classmates will have opportunity to give you feedback on the work you do. I will force them to be critical and discerning so that the information they give you is more valuable. This is your opportunity to learn with minimal consequences to making mistakes.

Life if full of risks and decisions. Take risks, live life fully, but get your scrapes and bumps when you're closer to the ground (it hurts a lot less, and saves you from bigger mistakes later). Whenever you get the opportunity to be mentored by someone you deeply respect jump at the chance.

 
Project:


70 (out of 100 points) for your formal write-up of the strategic plan for the project you undertake.

30 points (out of the 100 total points) for implementation of the plan, goal achievement, and reflection work.

More details will be given during the semester as projects are selected.

 
Course Outline:
 
Projected Class Schedule
(subject to change)
Date
Activities
Due
Sept. 11 Course Introduction
(Chapter 1 "What is Strategy")
Read Chapter 1
Sept. 18 Environmental Analysis & Scanning
Memo Writing
Read Chapter 2
Leadership Talk 1
Group Selection
Sept. 25 SWOT Analysis Read Chapter 3
Leadership Talk 2
Compaq Case
Oct. 2 Systemic Thinking Read Chapter 7
Senge Reading
Leadership Talk 3
Oct. 9 No Class  
Oct. 16 Business and Corporate Level Strategies Chapters 4 & 5
Leadership Talk 4
Oct. 23 Mid Term Examination  
Oct. 30 Group Meetings w/ Prof. Azriel or Prof. Starr Introduction & Habit 1
Leadership Talk 5 & 6
Nov. 6 Stakeholder Analysis Habits 2 & 3
Leadership Talk 7 & 8
Nov. 13 Decision Making Habit 4
Leadership Talk 9 & 10
Nov. 20 Goal Mapping & Action Plan Habit 5 & 6
Leadership Talk 11 & 12
Nov. 27 Exam Two - Application Habit 7
Dec. 4 SEMINARS - Highly Effective People  
Dec. 11 Wrap-up (SERF's, feedback, reflections, questions, closing lecture) Project Reflections

 

 

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Page created by Jason Hatch Feb. 1 2000. (Instructional Web Project, Center for Excellence in Teaching & Learning)
Page Last Updated by Brandon Martin September 8, 2000.