ALBANY, N.Y. (April 13, 2007) -- Media reaction and impact, advertising, corporate sponsorship, women's sports, portrayal of female athletes and sports psychology are covered by the University at Albany's faculty experts.
MEDIA OUTLETS and pundits have been abuzz with reaction and commentary after Don Imus' controversial remarks about the Rutgers University women's basketball team. Assistant professors of Communication Jennifer Stromer-Galley and William Husson conduct research and teach courses on political campaigning, public opinion, mass media effects, popular culture and news.
Jennifer Stromer-Galley's research interests include public opinion, the internet and politics, presidential and legislative communication and women's issues. William Husson teaches courses that address the diverse facets of the media-society relationship. He is especially interested in popular culture and the variety, character and quality of news in modern society.
CORPORATE SPONSORSHIP has played a significant role in the Don Imus controversy after several major companies pulled their advertising from "Imus in the Morning." Professor of Marketing Sanjay Putrevu, who serves on the editorial board of the Journal of Current Issues and Research in Advertising, teaches courses on marketing, advertising and consumer behavior. His current research explores the impact of corporate social responsibility on consumer patronage/loyalty and consumer response to advertising.
WOMEN'S SPORTS, particularly the portrayal of female athletes and its psychological impact on players, have been questioned given Don Imus' controversial remarks about the Rutgers University women's basketball team. Professor of Sports Psychology Matthew Martens has taught courses and conducted research on sports psychology. He received his doctoral degree in counseling psychology from the University of Missouri-Columbia, and his master's degree in sport psychology from the University of North Carolina at Chapel Hill.
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