Sociological Influences on Consumption, Sex Roles and Family Decision Processes, Wife's Occupational Status and Consumption

Dual Spousal Work Involvement: An Alternative Method to Classify Households/Families Schaninger, Charles M. and Sanjay Putrevu (2006) Academy of Marketing Science Review, [Online] 2006 (08) Available: http://www.amsreview.org/articles/schaninger08-2000.pdf, 1-21.
Creating Cluster-Specific Purchase Profiles from Point-of-Sale Scanner Data and Geodemographic Clusters: Improving Category Management at a Major U.S. Grocery Chain, Duchessi, Peter J., Charles M. Schaninger, and Thomas W. Nowak (2004) at Journal of Consumer Behaviour, 4 (December), 97-117.
Attitudinal And Consumption Differences Among Traditional and Nontraditional Childless Couple Households Lee, Dong H. and Charles M. Schaninger (2003), Journal of Consumer Behaviour, 2 (March), 248-268.
A New Look At Full Nest Households Schaninger, Charles M. and Dong H. Lee (2002), Psychology and Marketing, 19 (January), 25-58.